Building a complete Tweet index | Twitter Blogs

Since that first simple Tweet over eight years ago, hundreds of billions of Tweets have captured everyday human experiences and major historical events. Our search engine excelled at surfacing breaking news and events in real time, and our search index infrastructure reflected this strong emphasis on recency. But our long-standing goal has been to let people search through every Tweet ever published.

Source: blog.twitter.com

So why am I posting this marvelously geeky piece? Because I want you to think about what this can mean to your business.

  • Got a hot prospect? Show him what people said about last years event – if anything…
  • Got a loyal client? Give them the ammo to show their team how much impact you’ve had.

Falls under the category of if you can’t beat them, join them.