What Makes a Data Visualization Memorable?

One of the most debated topics in data design is whether or not chart junk—all those additional illustrations and design elements meant to enhance aesthetics of data visualizations – are effective at making a chart more memorable or not.

Source: www.columnfivemedia.com

This article is based on a well-designed, large-scale study conducted by MIT in 2013 comparing over 400 samples. The article points out three findings that aid memorability that you can apply to your own presentations and decks.