American Express Meetings & Events Predicts Global Expansion of Meetings Activity in 2015
Following a period of economic recovery for the meetings industry as well as new budget pressures in 2014, 2015 meeting budgets are likely to show positive movement, either through growth or less of a decline than was seen previously.
Read the story: www.pcma.org
Tis the season that the predictions begin – most of which will end up starting next year’s fire. But the AMEX guys have a true global perspective and a mountain of data.
Plus, I like sharing good news!
“The meeting industry overall appears to be very much ‘back in business’, in particular as a key component of sales and marketing strategies for many organizations,”